It’s unclear whether the brand Alo Yoga is a fast fashion one or not. This is because of the limited information available on the type of store it is.
Fast fashion is increasingly becoming a problem for the world due to its negative impact. It is one of the largest contributor towards the destruction of our ecosystem.
The fashion industry alone is responsible for 10% of the world’s global greenhouse gas emissions.
Many shoppers are becoming aware of this problem and are consciously trying to shift towards brands that are more sustainable.
However, it’s easy to get lost because there is a swarm of unsustainable brands out there. Some large companies may even lie and green wash just to produce sales.
So the customers are often left in a conundrum as to which brand can be trusted.
For that reason, I’m here to help! In this article, I’ll be discussing whether the brand, Alo Yoga, is a fast fashion one or not.
So let’s get right to it!
Is it really fast fashion?
Alo Yoga may not be a 100% fast fashion brand. This is because there are several factors that need to be considered in order to classify a brand as a fast fashion one.
Firstly, Alo Yoga is a luxury designer of active wear. This means that their prices aren’t cheap either. However, the expensive products may be an indication of the high-quality raw materials they may be using in their manufacturing.
This makes sure that their clothes are long-lasting. Alo Yoga is known for producing high end long-lasting products. This brand is definitely for those who are looking for more fashion forward and high-quality active wear.
The only factor which may point towards this brand being a fast fashion one is the fact that they come out with new collections very often, almost each season.
This is a key feature of fast fashion brands and due to this, Alo Yoga might seem like one as well. It’s difficult to figure out if this brand is fast fashion because they haven’t said anything themselves.
Moreover, this L.A. based brand’s booming success is because of the support and recognition it gained from celebrities like Kendall Jenner, Gigi Hadid, and Taylor Swift.
A notable reason why Alo Yoga just may not be fast fashion is because it doesn’t have any sweatshops. Sweatshops are based in poor Asian countries and exploit child labor. They don’t even pay a living wage.
Many fast fashion brands get away with manufacturing here due to loose regulations. It helps them keep their costs low. However, Alo Yoga doesn’t have to worry about that because it’s not exploiting anyone!
It ensures that they’re providing the best for their customers and are also operating in an ethical manner.
Regardless of the fast fashion status, Alo Yoga can still be regarded as an ethical brand. Keep reading to find out more on how it’s an ethical company.
Is Alo Yoga ethical?
Yes, Alo Yoga can be considered as an ethical brand and there are several reasons why!
An ethical brand is typically the one that doesn’t cause harm to humans, animals, or the environment. They’re also responsible for making the morally correct decisions for the betterment of the society.
As Alo Yoga is a luxury designer label, this means that they are producing safe and long-lasting products for their customers. This way these products won’t have to end up as waste in landfills.
Moreover, an ethical brand should also be a sustainable one. Alo Yoga is actually known for being the best eco-friendly brand.
They wanted to inspire a better living lifestyle. Therefore, the brand’s headquarters are solar powered.
This helps in ensuring that they don’t contribute to wastage and instead are reliant on non-renewable resources.
Moreover, they also use low water dyes on all their clothing which helps reduce water consumption.
An ethical brand should also take care of their employees and ensure that they’re paying them a living wage.
Alo Yoga makes sure that all employees practice yoga twice a day. They have also provided them with electric car charging stations to promote eco-friendly fuel consumption.
The brand has also put a recycling program in place to ensure that they only produce waste amount of a small household. This helps in keeping their carbon footprint as low as possible.
Additionally, this brand is also very transparent in their practices. This goes on to show how ethical they are because they’re not gatekeeping information from the public. It helps build a trustworthy rapport with the customers.
Is Alo Yoga sweatshop free?
Another reason why Alo Yoga is very ethical is because it’s 100% sweatshop free.
The brand is certified by WRAP (World Responsible Accredited Production) for their high standards of workplace environment.
Certification from this organisation means that Alo Yoga is definitely doing something right!
WRAP verifies that the brand’s offices and factories are operating in an ethical and humane manner. Every sewing facility is over checked and their day to day operations are also overseen by hired professionals.
This means that they’re paying fair wages, have standard hours, and also are able to provide a clean and safe environment.
Alo Yoga might just be a good brand to choose because it’s not exploiting people around the world.
Is Alo Yoga cruelty free?
Alo Yoga isn’t a 100% cruelty free brand, but it offers a wide range of products which are cruelty free. For instance, they’ve recently launched a new beauty collection which is not only cruelty free but also vegan.
This way customers won’t have to worry about toxic ingredients like parabens, sulfates, silicones, or synthetic fragrances in their Alo Glow products.
Moreover, the brand’s animal rating isn’t good enough. This is because there’s no evidence of any policy which shows that it’s making efforts to minimize animal suffering.
What are Alo clothes made from?
You might not like this answer! As this brand isn’t cruelty free, the clothes are manufactured using animal products.
Alo Yoga also makes use of leather, down exotic animal hair, and wool. However, if doesn’t use fur, Angora, or exotic animal skin. Moreover, they also make use of polyester and spandex for their clothing.
The brand is an eco-ware and health certified one. I hope this article answered all your queries regarding Alo Yoga!